From 14 to 132 Google Reviews and $25K in 60 Days

The Challenge: Great Pizza, Zero Visibility

Spice on a Slice made excellent pizza. Their regulars loved them. But online? They were invisible. With only 14 Google reviews, they were buried beyond page two of local search results. Effectively nonexistent to anyone discovering restaurants online.

Every day, potential customers searched "pizza near me" and found their competitors instead. The shop's lack of digital social proof was strangling growth and leaving thousands of dollars on the table each month.

“Satisfied customers don't become reviewers automatically. Without a system to convert in-store loyalty into online advocacy, even great businesses stay invisible to new customers.”

The Solution: Automated Review Generation Engine

We engineered a complete local SEO system combining Google Business Profile optimization with automated review generation that converts happy customers into online advocates, without requiring any manual effort from the shop owner.

Phase 1: Google Business Profile Optimization

Before driving reviews, we ensured the foundation was solid. A poorly optimized profile wastes review momentum.

• Complete profile audit: Updated hours, photos, menu items, and service areas
• Keyword optimization: Added relevant terms to business description and services
• Photo enhancement: Uploaded high-quality images of signature dishes and the dining area
• Q&A seeding: Pre-populated common customer questions with helpful answers

Phase 2: In-Store Lead Capture + CRM Pipeline

We needed a frictionless way to capture customer contact information without disrupting the dining experience.

• Free slice incentive: Customers provided contact info for a complimentary slice on their next visit
• Instant CRM sync: Every contact flowed automatically into the CRM pipeline
• Database reactivation: Launched SMS and email campaigns to re-engage past customers
• Segmentation: Tagged contacts by visit frequency for personalized follow-up

Phase 3: Automated Review Request Sequences

The system ran autonomously. No manual work required from the shop owner.

• Timing optimization: Review requests sent 2 hours after visit when satisfaction is highest
• Multi-channel approach: SMS for speed, email for detail. Customers chose their preference
• Polite persistence: Non-responders received one gentle follow-up, then stopped
• Direct link: One-tap review submission eliminated friction

Phase 4: Nurture Campaigns for Repeat Business

Reviews were just the beginning. Ongoing nurture campaigns drove repeat visits and compounded revenue.

• Weekly specials: Automated SMS with rotating promotions
• Birthday rewards: Free meal on customer birthdays with high redemption rate
• Seasonal campaigns: Holiday-themed offers drove traffic during slow periods
• Re-engagement: Customers inactive 30+ days received a "we miss you" offer

The Results: 118 New Reviews, $25K Revenue, Page 1 Ranking

In under 60 days, the shop's local presence transformed completely:

“People already liked our pizza, but not enough people knew about us. New customers are finding us now, old ones are coming back, and our Google reviews finally show the quality we've always had.”

What Changed

• Reviews exploded from 14 to 132: Undeniable social proof that converts browsers to customers
• $25,000 in new revenue from increased visibility and repeat visits
• First page Google Maps ranking for key local searches, capturing walk-in traffic
• Repeat business compounding from automated nurture sequences
• Owner time saved: System runs autonomously, no daily management needed

Your Competitors Are Stealing Your Customers Online

Every day without reviews is a day competitors capture your potential customers. The math is simple: more reviews = more visibility = more revenue.

We build automated review generation systems that turn your satisfied customers into your marketing engine, without requiring any ongoing effort from you.